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How To Hire A Video Editor Without Wasting Time And Money

Video editors make videos come to life, bringing brands success and engagement. But how does a video editor play such an integral role in video brand messaging? Let's find out

Creating content for your business is crucial to communicating your brand message, values, and goals. One of the key methods of excellent communication is video editing. As such, when you hire a video editor, it's essential to be on the lookout for some crucial qualities and displays of skills. A video editor for hire is a golden opportunity for success. Who knows: maybe your video editor will help your brand go viral?

But first, why is video editing so important?

Why Is Video Editing Important?

video editor workspace

Video editing is the process of selecting, arranging, and modifying video footage to create a finished video product.

It is an integral part of the video production process because it allows you to create a more polished and cohesive final product. You have the keys to the kingdom with a good videographer and video editor.

With video editing, you can trim out any unnecessary footage and rearrange the order of the shots. You can add special effects, music, and other elements to enhance the final product.

Additionally, video editing can help you convey a specific message or mood, making your video more engaging and enjoyable for your audience. For companies with strong brand messaging, a good video editor is the key to getting views.

Ready To Hire A Video Editor? Use These Tips

You need to do your due diligence if you're looking for a new video editor. But how? Here are a few simple yet effective ways to hire a talented video editor.

Look At A Video Editor's Portfolio

First and foremost, the video editor's portfolio should tip you off about whether or not they're a good fit. Is their work impressive? Does their work contain the same styles, messaging, and visual flair you want in your video brand messaging? If so, they may be a good fit.

However, you must choose a video editor that understands your vision. As such, it's crucial to put video editor candidates to the test.

Don't worry; it's easy.

Video Editor Qualities To Look For

woman with headphones hiring a video editor online

When looking for a video editor, there are several qualities that you should look for.

Technical skills

A good video editor should be proficient in using video editing software and understand the technical aspects of video editing, such as file formats, frame rates, and resolutions.


Good video editors should be able to bring creative ideas to the table and should have an eye for what works visually. It's a bonus if they know a thing or two about marketing products and brands.

Attention to detail

Any video editor worth their salt needs to be detail-oriented and able to spot and fix mistakes in the footage. If they're sloppy, or if they rush to meet a deadline instead of taking time to refine a project, it's a red flag.

Good communication skills

Can you communicate openly with your video editor? A good video editor should be able to communicate effectively with you and other team members to ensure that the final product meets your needs and expectations.

Time management skills

Can your video editor use time to their advantage? A good video editor should be able to manage their time effectively and work efficiently to meet deadlines.


Video editors who aren't adaptable won't last long in marketing and advertising. A good video editor should be able to adapt to different styles and genres and be open to trying new things.

Steps To Hire A Video Editor

Here are a few steps you can follow to hire a video editor.

Determine your budget

Before you start looking for a video editor, it's important to have a clear idea of what you're willing to pay. This will help you narrow your options and find someone within your price range. Later we'll explain some tips to save money on a video editor during the screening process.

Define the scope of work

What are your goals, and what do you need the editor to do for you? Determine the specific tasks that the video editor will be responsible for. This could include anything from basic editing to adding special effects and sound design.

Create a job posting

Once you have a clear idea of what you're looking for, create a job posting outlining the scope of work, your budget, and other relevant details.

You can post the job on a freelance job board or reach out to potential candidates directly.

Review resumes and portfolios

As you receive applications, review the resumes and portfolios of the candidates to get a sense of their experience and skills.

Look for individuals who have relevant experience and a strong portfolio of work.

Conduct interviews

Once you've narrowed down your list of candidates, conduct interviews to understand their personality and communication style better.

This will help you determine if they would fit your team well.

Make a decision

After reviewing resumes and portfolios, and conducting interviews, choose the candidate who best meets your needs and budget.

Be sure to communicate clearly with them about the scope of work and any deadlines or expectations you have.

Video Editor For Hire: Save Time And Money With These 3 Steps

man sitting in front of camera after hiring a video editor

Don't let people who have zero experience fool you.

Try this foolproof method to determine whether a video editor for hire is a good fit for you and your company.

  1. Send the video editor a video that needs tweaking.
  2. Tell them to edit the video how they think the clip needs editing. It's crucial to emphasize that it should be up to them, not how they think you want the clip to look.
  3. See what they send back. Is it up to your standards? Is it skillful? Does it look nice? Can you see your brand and this video editor working together?

This test will also put communication to the test. In the second step, see if the video editor for hire explicitly understands everything. If they aren't a good listener, rush through editing, and miss important details, you can dodge an expensive bullet.

Help Hiring Video Editors In Orange County With Ricky Zollinger Media

Need help getting in touch with your target audience? Want to increase brand visibility? Get in touch with Ricky Zollinger Media (RZM) today. As a video production company in Orange County, RZM is perfect for finding what visuals connect with your target audience.

Check out the RZM portfolio, where we've worked with brands like Panda Express, Johnny Bananas, and Guayaki.

We aim to work alongside brand leaders to create meaningful, effective messaging. Want to get noticed? Get in contact with us today to start improving your bottom line.